What we supply
We are a single-product house. Everything we make is the Everyday Trouser — a relaxed, breathable men's trouser in 100% organic cotton, cut with an elastic waist and garment-washed so the fabric arrives soft, pre-shrunk and ready to sell. The dyes are skin-friendly and the fabric sits gently on sensitive skin, which is a genuine selling point at the counter, not just a line on a label.
Because we only make one product, quality control stays simple and consistent. The trouser you receive in a bulk order is the same trouser we sell at full retail on desirecotton.com.
- Twelve colourways, from Olive Green, Navy Blue and Black to Sand, Camel and Stone Beige
- Sizes M to 4XL, with a published size chart in inches
- Sizes and colours fully mixable within a single order
- Pre-washed fabric means minimal shrinkage — fewer size complaints, fewer returns
- Coming soon: kids' and men's three-quarter shorts in the same fabric
Why retailers and resellers pick it
The organic cotton story does most of the selling for you. Pakistani buyers increasingly ask for breathable, skin-friendly fabric — especially through the hot months, and especially for customers whose skin reacts to synthetics. A trouser you can honestly describe as 100% organic cotton with skin-friendly dyes is easy to talk about and easy to justify at a premium price. It is everyday clothing, not a medical treatment — but comfort your customers can feel is worth more than any claim they cannot.
The finishing is where it separates from typical bulk stock: a garment-washed hand-feel you notice the moment you pick it up, clean stitching, and a cut that works as home wear, casual wear and light office wear. And because it is a daily-wear basic rather than an occasion piece, it lends itself to repeat purchase — once a customer has worn one colour, the second is an easy sell. That is behaviour a reseller can build a business on.
How wholesale ordering works
There is no portal, no account setup and no paperwork to get started. The whole process runs on WhatsApp, and it moves quickly.
- Send an enquiry — message us on WhatsApp with your city, estimated quantity, and the sizes and colours you are interested in
- Get pricing — we reply with wholesale rates and lead times, usually within a day; quotes depend on quantity and mix, so share a realistic number
- Confirm your mix — finalise sizes and colours in any combination; payment and dispatch terms are agreed on WhatsApp based on the order
- Dispatch — your order ships to your shop, warehouse or home anywhere in Pakistan
Minimums, pricing and delivery
Minimums are flexible — typically 20 pieces and up, in any mix of sizes and colours. If you want to start smaller to test the product with your customers, say so in your enquiry. We would rather you order 20 confident pieces than 100 uncertain ones.
We do not publish wholesale rates — quotes depend on quantity and mix, and serious enquiries get exact pricing on WhatsApp. Here is an honest anchor in the meantime: the Everyday Trouser retails at Rs 2,999 on our own site, so you know exactly what price your customers already see and what margin room you are working with.
Delivery is nationwide — Karachi, Lahore, Islamabad, Faisalabad, Peshawar, Quetta and everywhere in between. Lead time is confirmed along with your quote.
Who we supply
Most of our wholesale buyers fall into three groups, and the process is identical for each.
- Retailers and boutiques — menswear shops adding a premium cotton basic that sells year-round and does not compete with their occasion wear
- Instagram and online resellers — one strong product with a clear organic-cotton story and a price point that leaves room to run cash-on-delivery offers
- Corporate and uniform buyers — breathable, hard-wearing trousers for staff, in consistent colours across sizes M to 4XL
- Anyone else who needs quantity — an event, a factory floor, a family business; message us anyway, the same flexible minimums apply
Your first order: how to keep the risk small
The point of a low minimum is that a first order should be a test, not a commitment. New buyers get stuck the same way every time — they order a little of everything, then find their money sitting in the sizes and colours their own customers never ask for. A narrow order that sells out teaches you far more than a wide one that half sells.
Two numbers decide whether this business works for you, and neither of them is our wholesale rate. The first is your landed cost per trouser: the rate plus your courier charge, which in Pakistan usually runs somewhere around Rs 250–350 a parcel unless you have your own rider. The second is the share of cash-on-delivery parcels that come back refused at the door — every one of those costs you the delivery both ways, so put it in your price now rather than discovering it in month two. Work both against the Rs 2,999 we charge on our own site: that is the price your customers can already see, so it sets the ceiling you are pricing under.
And if you are weighing us against a cheaper mill quote, read how to tell real cotton from polyester before you compare the two figures side by side. Cheaper cloth is usually cheaper for a reason, and the difference shows up on your counter, not on the invoice.
- Order one pair at retail before you talk quantity — Rs 2,999, cash on delivery, at your own door. Check the fabric and the stitching yourself; a supplier who is comfortable with you doing that is telling you something.
- Start with two or three colours instead of all twelve. The darker neutrals — Olive Green, Black, Navy Blue — are the easiest sells in almost any menswear range, and Steel Blue, Steel Silver and the two charcoals are worth adding once you know your buyers. The lighter shades — Taupe, Sand, Camel, Stone Beige and Sage Mist — move once your regulars already own a dark pair.
- Weight the middle of the size range. Dead stock collects at the two ends, so keep S and 4XL light on a first order and add them when a customer actually asks.
- Get the fabric composition in writing from anyone you buy from — "cotton" on a wholesale invoice often means a blend. Ask for the percentage, and ask whether the cloth is pre-shrunk, because unshrunk stock becomes size complaints after the first wash.
- Hold some cash back for the reorder. A small order that sells through in a fortnight is worth more to you than a large one sitting in a cupboard — the flexible minimum exists so you can come back.